Company ICICI Bank
Brand Value US$ 3.5 Billion
Headquarter City Mumbai
Year Formed 1994
India’s second largest bank in assets, ICICI offers a wide range of banking products and financial services, including retail banking, corporate banking, insurance and asset management.
ICICI Bank delivers its products and services through a multi-channel network of branches, ATMs, call centers, Internet banking, and mobile banking. The bank operates India’s largest branch network, with over 2,790 branches and 10,020 ATMs.
To keep pace with the online generation, ICICI has been integrating social media with its Internet banking platforms. ICICI bank recently launched a Facebook app. Called Pockets by ICICI Bank, it enables customers to conduct banking transactions on the social media site. In collaboration with Vodafone, ICICI launched M-Pesa, for mobile money transfers and payments.
The bank is expanding its reach to rural and semi-urban markets. ICICI also funds the ICICI Foundation, which focuses primarily on improving elementary education, healthcare, and the sustainable livelihoods of rural families.
ICICI is present in 19 countries. The bank was established in 1994 by ICICI Limited, which was incorporated in 1955 by the World Bank, the government of India, and representatives of Indian Industry to provide financing for commercial projects in India.