Air Canada
Parent Company: Air Canada
Brand Value: $946 million
Headquarter City: Montreal
YoY Change: -17%
Industry: Airlines
Year Formed: 1937
With its vast distances and dispersed population, air travel has long been an important part of life in Canada. Air Canada holds the distinction of being the largest carrier both inside Canada and in the international market to and from the country. The brand began life as Trans-Canada Air lines in 1937, though its initial flight ironically was a transborder one between Vancouver and Seattle. By 1964, it had become Canada’s national airline and changed its name to Air Canada. The brand was fully privatized in 1989 and became a founding member of the Star Alliance in 1997.