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Bank of America

Bank of America

Company: Bank of America Corp

Brand Value: $13,657 Million

Headquarters: Charlotte, NC

Category: Banks

Year formed: 1904

Few companies have had so dramatic a beginning as Bank of America, which thrived as one of the only San Francisco banks to survive the 1906 earthquake. Today, it is a large, multinational financial institution, with a presence in all 50 states, as well as 40 countries. It currently has 4,600 branches, 15,900 ATMs, and $886 billion in assets under management. To American consumers, Bank of America often shows a softer side. Its communications typically stress humility, featuring small businesses, communities, and regular consumers. Many people in the United States also became familiar with it through its long-standing commitment to reaching out to college students.

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