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China 2015: BRAND PROFILE | 11. Ping An

COMPANY Ping An Insurance (Group) Company of China, Ltd.

BRAND VALUE US$ 11.1 Billion 

YEAR-ON-YEAR CHANGE 0% 

HEADQUARTERS Shekou 

INDUSTRY Insurance

YEAR FORMED 1988 

A diverse financial services company, Ping An promoted cross selling of its core businesses: insurance, banking and investment. Over three million customers purchased products from multiple businesses.

The company continued to integrate its online, mobile and traditional channels to create a seamless customer experience. All products are branded Ping An. Life insurance grew at a particularly healthy pace as the company added and trained agents, which total over 600,000.

Ping An was listed on the Hong Kong Stock Exchange in 2004, and on the Shanghai Stock Exchange in 2007. Ping An ranked 77 in the BrandZTM Top 100 Most Valuable Global Brands 2014,

and it ranked first in brand value among all insurance companies worldwide. The company serves a total of around 80 million customers throughout China.

Net income in the first half of 2014 rose 20 percent to $3.5 billion on a 24 percent revenue rise to $43.5 billion. For the full year 2013, net income increased 44 percent to $4.6 billion on $69.1 billion in revenue, a 28 percent increase.