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Dell Technologies

Dell Technologies

Company: Dell Technologies

Brand Value: $20,335 Million

Headquarters: Round Rock, TX

Year on Year Change: 11%

Category: Technology

Year formed: 1984

Dell Technologies manufactures and markets a wide range of personal computers and peripherals for consumers, as well as enterprise solutions for businesses. The brand focuses on everything from college students to large businesses. In the consumer space, Dell Technologies distinguishes itself through a built-to-order model, which allows customers to make choices about the features and capabilities of the products they buy. In 2013, the company was taken private in an attempt to make bold changes to turn its business around. It has since rebounded and positioned itself as a transformation partner able to help companies prepare for new technologies like 5G, AI, and blockchain.

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