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Europcar

Europcar NEW! #38

Parent Company: Eurazeo

Brand Value: $1,153m (US$)

Change from 2019: N/A

Headquarter City: Voisins-le-Bretonneux

Category: Transport/Car Rental

Year Formed: 1949

Europcar Mobility Group was founded in 1949 in Paris by Raoul-Louis Mattei and branded as Europcar in 1951. Previously stewarded by Renault and then Volkswagen, it was bought by Eurazeo in 2006. Europcar today operates in over 140 countries across the world and claims 27% of the European car rental market. Caroline Parot, appointed CEO in 2016, has led diversification into disruptive new transport mediums, from scooters to ride-sharing to electric pay-for-use cars, well as international expansion in regions such as the US, Finland and Norway – Europcar acquired US rental company Fox Rent a Car in August 2019. In 2019, as part of its exploration into the future of urban mobility, the Mobility Lab arm of Europcar Mobility Group joined forces with incubator Plug and Play’s Paris-based Smart Cities platform, aiming to “identify the mobility solutions of tomorrow, while supporting start-ups participating in the Smart Cities program.”

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