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HP

HP

Company: HP Inc.

Brand Value: $13,142 Million

Headquarters: Palo Alto, CA

Year on Year Change: -14%

Category: Technology

Year Formed: 1939

HP manufactures printers, 3D printers, and personal computers. As Silicon Valley’s original garage-startup, it split from HPE in 2015 and positioned itself as a brand focused on innovation. Under the tagline “Keep Reinventing,” it seeks to create products that not only have mass appeal, but also attract premium customers who see the value of novel features and technologies. A good example is its new HP Omen X Emperium PC gaming display, a 65-inch, 4K display that’s so jaw-dropping that some have wondered if the company is positioning itself as a TV maker.

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