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IBM

IBM

Company: International Business Machines Corp

Brand Value: $82,877 Million

Headquarters: Armonk, NY

Year on Year Change: -13%

Category: Technology

Year formed: 1911

 

IBM is one of the most recognized and valuable technology brands (and companies overall) in the world today. Throughout its history, it has been responsible for many groundbreaking innovations, including the automated teller machine (ATM), the hard disk drive (HDD), the Universal Product Code (UPC), and the programming language SQL. Today, IBM provides AI, cloud services, enterprise security and more to businesses around the world. The brand has placed its most visible bet on Watson, an artificial intelligence platform, originally created to play the quiz game Jeopardy! but that now provides advanced AI services to 20,000+ clients around the world.

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