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La Roche-Posay

La Roche-Posay

Company: L’Oréal Group

Brand Value: US$ 1,424 million

Change since 2018: 19%

Headquarter City: Paris

Category: Personal Care

Year Formed: 1975

La Roche-Posay Laboratoire Dermatologique is a personal care brand offering body, face and hair care products, as well as sun protection and makeup. The collection is developed in collaboration with dermatologists, and is free from parabens and fragrance, to reduce the risk of irritation. The newest product in the La Roche-Posay range is Hyalu B5, a hydrating, re-plumping and repairing serum with a high concentration of hyaluronic acid, vitamin B5 and madecassoside, a plant-derived antioxidant. Hyalu B5 is positioned as targeting wrinkles, loss of volume and elasticity, and revitalizing tired and dull skin. L’Oréal has been a shareholder in La Roche-Posay since 1989, and has recently made an offer to acquire all remaining shares. The brand’s thermal spa and treatment center, Société des Thermes de La Roche-Posay, is a flagship center for the brand, as well as Europe’s first thermal center dedicated to treating dermatological diseases.