We’ve stopped what we are doing and creating your personalized BrandZ™ report, which will appear in your inbox soon.

Labatt Blue

Labatt Blue

Parent Company: Anheuser-Busch Inbev SA/NV

Brand Value: $393 million

Headquarter City: Toronto

YoY Change: -14%

Industry: Alcohol

Year Formed: 1847

Labatt Blue is a pilsner lager beer brand originally brewed by Labatt Breweries of Canada. The brand was launched in 1951 in Ontario. Five years later it was introduced in Manitoba and, thanks to its signature blue label and support of the Winnipeg Blue Bombers football team, it received the nickname "Blue.” Since then, it has grown into one of Canada’s favorite beers. Canadians know the brand as an enthusiastic sponsor of hockey, baseball, and Canadian football league teams.

IF YOU LIKE THIS THEN YOU WILL LIKE THESE...