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Company: Microsoft Corp.

Brand Value: $155,404 Million

Headquarters: Redmond, WA

Category: Technology

Year formed: 1975


Microsoft is a large, multinational technology company that manufactures and sells software, personal computers, consumer electronics, and more. Founded in 1975, the company came to dominate the personal computer market first with its MS-DOS operating system, and later with Windows. Over the years, it has diversified its offerings through innovation and acquisition, notably with the purchase of Skype and LinkedIn, the latter for $26.2 billion. The brand is probably best known for its operating systems, Microsoft Office suite, and Xbox video game consoles. It is also a top competitor in the enterprise software market, as well as in cloud services through its rapidly growing Azure offering, which is predicted to become a $20 billion business by 2018.[1] In the premium electronics space, the company is known for its Surface products, which typically combine the features of tablets and laptops in one. Microsoft is also strongly associated with its founder, Bill Gates, who is a well-known philanthropist. The Bill and Melinda Gates Foundation is one of the world’s largest charitable organizations and focuses on reducing poverty and eradicating disease. In the fiscal year ending June 30, 2017, Microsoft Corp. reported worldwide revenues of $90 billion, an increase of 5% over the previous year.



[1] https://www.recode.net/2017/1/26/14402736/microsoft-earnings-azure-cloud-business-almost-doubled