Parent Company: National Bank of Canada
Brand Value: $1,807 million
Headquarter City: Montreal
YoY Change: -13%
Year Formed: 1859
National Bank is one of the country’s six largest banks and the market leader in Quebec. In spite of its “national” moniker, the bank was founded in 1859 in Quebec by francophone businessmen eager to have a bank under local control. Today, the bank is one of the more profitable banks in the world based on return on equity. As a reflection of its sophistication, National Bank has acquired the largest corporate collection of Canadian art. It consists of more than 7,000 works of art, which are displayed in its offices and branches across the country. The brand also participates extensively in corporate social responsibility initiatives and is a founding signatory of the United Nations' UN Principles for Responsible Banking.