Petro Canada
Parent Company: Suncor Energy Inc.
Brand Value: $2,354 million
Headquarter City: Calgary
YoY Change: -29%
Industry: Energy
Year Formed: 1975
Petro Canada has one of the more unique corporate histories in Canada. After the oil crisis of the 1970s, the Canadian government founded it as a crown corporation in 1975 to harness oil resources in Alberta. The resulting company proved successful and expanded into extraction operations across the country. The government began privatizing Petro Canada in 1991, eventually selling its entire stake. The resulting company was purchased by Suncor in 2009. Canadian consumers, however, largely know it through the iconic maple leaf logo that adorns its many petrol and convenience store locations across the country. The brand is also extremely active in sports promotion, having sponsored more than 3,000 Olympic and Paralympic athletes and their families since 1988.